The Power of Experiential Marketing

The budget of a marketer has a long way to stretch. With new digital options presenting themselves constantly, alongside the more traditional, yet still effective methods, it can be difficult to decide where best to focus spend.     Gone are the days when a TV ad scheduled across children’s channels put your product top
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How to use the Good Toy Guide stamp to its full advantage

  Reviews are a popular and effective means of marketing products. Here at Fundamentally Children, however, our product evaluations are more comprehensive than a simple review. Each product is tested by children, as well as our team of experts, to produce an extensive appraisal of the toy or app in question, with ratings for fun,
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