Expert Media Spokesperson
PR campaigns which tie products and brands into newsworthy stories, stats and research can be a tremendous boost for brand awareness and marketing. For stories to get picked up, it is beneficial to include some independent expert opinion to back them up. This helps your story instantly become credible and trustworthy news. We can offer expert quotes and comments to support your story or research findings.
If PR stories get picked up by the media, you may find yourself inundated with requests interviews and appearances. This can be a daunting prospect for someone who has little or no experience of appearing in the media, and can also be difficult to fit into an already busy workload.
Our trusted experts are fully media trained, known to a wide range of outlets, and are able to deliver your message clearly and professionally and answer any questions about child development that arise from the story. We can take the pressure of media appearances off you and provide an independent expert viewpoint to back up your campaign.
There may also be times, when the media attention you receive isn’t so welcome and you need an independent expert to support you with crisis management. We have experience in helping companies turn negative news around and dampen the fires of potentially damaging coverage.
What we have to offer
Toy Companies & Inventors
If you are putting together a PR campaign and need an independent voice to support your story, our experts can offer comments and quotes to help add credibility. Once your story has been sent to the press, we can be on hand to offer radio, TV and press interviews on your behalf. We can also support you by dealing with media requests in response to negative news with crisis management.
Brand Managers & Creative Agencies
If you are putting together a PR campaign for a client and need an independent voice to support their story, our experts can offer comments and quotes to help add credibility. Once your story has been sent to the press, we can be on hand to offer radio, TV and press interviews on your behalf. We can also support your clients by dealing with media requests in response to negative news with crisis management.
Examples of our Work
Morrisons – Morrisons had commissioned research into children’s ability to dress themselves for their Nutmeg Children’s clothing. They wanted an expert in child development to make sense of the research and answer media questions about it during a radio day.